Cookie policy
COOKIE POLICY
Last updated: 7/09/2026
1. What are cookies?
Cookies are small text files that are stored on the user’s device when visiting a website. They help ensure the proper functioning of the website, remember browsing preferences, provide certain features, analyse website usage and, where applicable, measure the effectiveness of advertising campaigns.
2. Data controller
MS PARFUM LAB
Company name: MS LINEAS PROPIAS S.L
NIF: B-64878374
Address: Ronda de Boada Vell, 7, Nave 7, 08184 Palau-Solità i Plegamans, Barcelona (Spain)
Phone: +34938640613
Email: web@msparfumlab.com
3. Types of cookies and technologies used
Technical or necessary cookies
These cookies are necessary for the proper functioning of the website and enable its basic features.
They may be used, among other purposes, to:
- Ensure the security, stability and proper functioning of the website.
- Manage technical settings and browsing preferences.
- Maintain settings related to WordPress and Elementor.
- Ensure the correct display and operation of the website’s interface and content.
Cookies and local storage associated with WordPress and Elementor may be used for these purposes.
Legal basis: provision of the service requested by the user and legitimate interest where applicable.
Functional and preference cookies
These technologies enable additional website features and improve the user’s browsing experience.
The website uses or may integrate services such as:
- Google Maps, to display interactive maps, locations and geographical information.
- Google Fonts, to load and display external fonts.
- YouTube, to display and play embedded video content.
- AddToAny, to enable users to share website content through social networks and other platforms.
Legal basis: user consent where required.
Analytics and measurement technologies
The website may use technologies that collect information about how visitors interact with the site in order to measure its performance and improve its content and functionality.
Google Tag Manager is used to manage and deploy tags and other technologies implemented on the website. Google Tag Manager itself is primarily a tag management system; the purpose and legal basis of the technologies loaded through it depend on the specific services configured within the platform.
Where these technologies are not strictly necessary, their use is based on the user’s consent.
Advertising and conversion cookies
The cookies _gcl_au and related _gcl_* technologies have been detected on the website. These technologies are associated with Google advertising and conversion measurement services and may be used to measure interactions with advertisements and the effectiveness of advertising campaigns.
These cookies must only be activated after obtaining the user’s consent when required by applicable law.
Legal basis: user consent.
Security cookies
The website uses Google reCAPTCHA to protect forms and other functionalities against spam, bots, automated access and fraudulent activity.
The use of reCAPTCHA may involve the processing of technical information necessary to assess whether an interaction has been carried out by a human user or by an automated system.
4. Services and third-party providers detected
The website uses or integrates the following services, which may use cookies, local storage or similar technologies:
| Provider or service | Purpose |
|---|---|
| Google reCAPTCHA | Protection against spam, bots and automated access. |
| Google Maps | Display of interactive maps, locations and geographical information. |
| Google Fonts | Loading and displaying external fonts. |
| YouTube | Display and playback of embedded video content. |
| Google Tag Manager | Management and deployment of tags and other measurement or tracking technologies. |
| Google advertising technologies | Advertising conversion measurement and campaign performance analysis through technologies such as _gcl_au and _gcl_*. |
| AddToAny | Enabling users to share website content through social networks and other services. |
| Elementor | Website design, configuration and technical functionality. |
| WordPress | Technical operation and management of the website. |
External domains detected during the operation of the website include maps.googleapis.com, fonts.googleapis.com, static.addtoany.com and www.googletagmanager.com.
Information processed by third-party providers is subject, where applicable, to their own privacy and cookie policies.
5. Cookie consent management
When accessing the website, the user may accept, reject or configure the use of non-essential cookies through the consent management system provided on the website.
The user may change or withdraw their consent at any time using the cookie settings available on the website.
Cookies and technologies requiring consent should not be activated before the user has given the corresponding authorisation.
6. Duration and retention of cookies
Cookies may be session cookies, which are deleted when the browser is closed, or persistent cookies, which remain stored on the user’s device for a specified period of time.
The specific retention period depends on each cookie, its purpose and the provider responsible for it. Users may also delete cookies at any time through their browser settings.
7. How to delete or block cookies
Users can allow, block or delete cookies installed on their device through their browser settings.
The main browsers provide options for managing cookies, including:
Blocking certain cookies may affect the proper functioning of some website features or prevent access to certain services.
8. International data transfers
The use of certain third-party services may involve the processing or storage of information outside the European Economic Area. Where international data transfers take place, they must be carried out in accordance with applicable data protection legislation and with the safeguards required by law.
9. Changes to this Cookie Policy
The website owner may update this Cookie Policy when changes are made to the services used, the cookies or technologies installed, the website configuration or applicable legislation.
Users are encouraged to review this policy periodically to remain informed about the use of cookies and similar technologies.